The Global Plastics Treaty: from plastic pollution to solutions

26 Aug, 2024

The Global Plastics Treaty

From plastic pollution to solutions

In recent years, scientific research on plastics has surged, technological innovations in plastic management have advanced, and legislative frameworks have grown more robust. Yet, despite increased awareness and efforts, global plastic production—and the resulting pollution—continue to escalate. By 2040, virgin plastic production is expected to rise by 66% compared to 2019 levels. Managing this growing tide of plastics is becoming an increasingly daunting task worldwide. 

A "glocal" challenge: the interconnected impact of plastic pollution

Plastic pollution is a “glocal” crisis—where local and global scales are intricately linked. At the local level, plastic waste impacts communities, ecosystems, and economies. Globally, the production and distribution of plastics are part of an interconnected supply chain, with materials and products crossing international boundaries. Addressing this crisis requires coordinated global action.

Global coordination: the birth of a legally binding treaty

Recognizing the urgent need for a global approach, governments worldwide took action in March 2022. The United Nations Environment Assembly (UNEA) adopted the resolution 5/14 to develop a legally binding treaty addressing plastic pollution. This resolution led to the creation of an International Negotiating Committee (INC), tasked with drafting an International Legally Binding Instrument to combat plastic pollution, including its impact on marine environments. The goal is to finalize the treaty by the end of 2024.

The race against time: INC negotiations in progress

The INC began its work in late 2022, with the goal of finalizing a legally binding treaty by the end of 2024. The first session (INC-1) took place in Punta del Este, Uruguay, in November 2022, setting the stage for discussions on the treaty’s objectives and scope. As negotiations progressed to the second session in Paris in May 2023, coalitions began to form, and debates intensified around voting procedures and the treaty’s binding nature. The publication of the Zero Draft in September 2023 marked a significant milestone, laying the groundwork for future negotiations. By the third session (INC-3) in Nairobi, Kenya, in November 2023—marking the halfway point in the process—the draft had tripled in size (Revised Zero Draft), reflecting the incorporation of numerous options and the growing complexity of the discussions. The fourth session (INC-4) in Ottawa, Canada, in April 2024, the negotiation advanced and led to the publication of the compilation of draft treaty text. However, numerous unresolved issues remained, marked by brackets in the text. One major challenge still looms large: the scope of the treaty. Interpretations of UNEA resolution 5/14 vary widely, particularly regarding what constitutes the “full lifecycle of plastics” and whether the treaty should address plastic production itself. ” final session (INC-5) in Busan, South Korea, in December 2024, will be critical in reaching a consensus and refining the treaty. As one diplomat noted after the negotiations, “nothing is agreed until everything is agreed”.

What’s at stake: the core topics of negotiation

The negotiations cover a wide array of topics, from highly technical issues like chemicals and polymers of concern to broader social matters such as just transitions. These discussions can be grouped into three main categories:

1. Upstream solutions: Focusing on phasing out problematic chemicals and plastics, product design enhancements to improve recyclability, and policies promoting reuse and refill to reduce single-use plastics.

2. Downstream solutions: Addressing waste management, including plastic waste collection, sorting, and recycling processes.

3. Implementation mechanisms: Covering financing mechanisms, capacity building, and technology transfer. Extended Producer Responsibility (EPR) systems are a significant part of these conversations, as they play a key role in implementing and financing the treaty’s provisions.

Reuse and refill: a crucial but unclear component

Reuse and refill systems are part of the global discussions, specifically addressed in Part II, Section 5.b of the draft texts, which focuses on product design. Reuse, refill, and repair are seen as essential tools for reducing plastic pollution and fostering the circularity of plastics. However, the concept of reuse and refill remains vague and lacks clarity for many stakeholders at the global level. Recognizing this gap, New ERA decided to actively participate in the negotiations. New ERA attended INC-4 in Ottawa, where we engaged with delegations and stakeholders from around the world to advocate for the integration of reuse and refill into the Gglobal Plastics Treaty. We participated in events to raise awareness and educate on the benefits of reuse systems. Our recommendations aim to ensure that reuse and refill become integral components of the final agreement.

Conclusion

As the INC negotiations continue, it is clear that achieving a legally binding treaty by the end of 2024 will require significant consensus-building. New ERA remains committed to pushing for robust reuse and refill policies within the treaty, as we believe they are key to a sustainable future in packaging. Our work at the international level is far from over, but with continued collaboration and advocacy, we can influence the global shift from single-use plastics to more sustainable, reusable systems.We are already gearing up for the next edition of the trade fair in May 2025, where we anticipate an even larger gathering of global leaders in the refill and reuse sectors. Until then, we remain committed to supporting our members and partners in their efforts to innovate and expand the impact of reuse systems worldwide. Thank you to everyone who participated in the event, especially our collaborators and the dedicated teams who made this edition a resounding success. We look forward to continuing this journey with you and to seeing the incredible progress we can achieve together. Stay tuned for more updates as we prepare for another groundbreaking year. See you in Paris in 2025!

World Refill Day: Political parties must act now to prevent runaway levels of plastic pollution​

16 June 2024

World Refill Day: Political parties must act now to prevent runaway levels of plastic pollution​

The world produces 141 million tonnes of plastic packaging a year and around a third leaks from collection systems, polluting the environment.

Plastic’s impact on our planet isn’t going unnoticed. Over two-thirds of consumers agree brands should do more to offer reuse and refill and reduce packaging, with 71 percent saying they would view brands and retailers much more favourably if they took these vital steps.

Many reuse systems have taken place around the world with positive customer acceptance.

From the food and drink on-the-go sector with borrow and return initiatives like Muuse in Hong Kong or Refill Return Cup in the UK, to refillable and reusable packaging in supermarkets by retailers like Carrefour in France or Kaufland in Germany, to brand-led initiatives like Ecover refill stations, industry is trying.

However, legislative change is vital to create a level playing field for businesses to deliver reuse and refill at scale.

Governments globally must implement legally binding reuse targets, supported by a complete ban on unnecessary single-use plastic packaging and full. support for a robust Global Plastics Treaty.

Cutting back on single use isn’t rocket science. Since launching, City to Sea’s Refill campaign has saved an estimated 43 million plastic bottles through simply connecting people with locations where they can refill their reusable water bottles.

The international community has proven that definitive action is possible; however, continued compromise with the plastics industry at successive Global Plastics Treaty negotiations leaves consumers and campaigners frustrated.

Today is World Refill Day and we are surrounded by unnecessary single-use plastic.

The signatories of this open letter are calling on governments globally to protect the planet from plastic pollution by setting legally-binding and time-bound targets to increase the amount of reusable packaging on the market. We urgently need to shift away from our single-use culture to a more sustainable, circular future, with reuse and refill at the centre.

A reusable future is possible. But we need to act now.

Refill and Reuse Trade Fair 2024

20 May, 2024

Refill and Reuse Trade Fair 2024

As we reflect on the 6th edition of the International Refill & Reuse Trade Fair, co-organized by New ERA in collaboration with Réseau Vrac et Réemploi (RVR) and RCube, the excitement of the event still lingers.

Held on May 13-14, 2024, in the heart of Paris at the Parc Floral, this year’s event marked a significant milestone in the evolution of the refill and reuse industry, drawing together over 2,000 professionals, innovators, and enthusiasts from around the globe.

A Global Showcase of Refill and Reuse Solutions

For the first time, the trade fair expanded its reach to an international audience, transforming Paris into a global hub for the refill and reuse sector. With 250 exhibitors from various industries, including FMCG, packaging, logistics, and home equipment, the event offered an unparalleled opportunity to explore innovative solutions that are driving the transition to a circular economy. Attendees engaged with over 75 speakers in 33 conferences and masterclasses, gaining valuable insights into market trends, policy developments, and practical reuse system implementation.

New ERA’s Role and Impact

As co-organizers, New ERA played a key role in bringing industry leaders together and facilitating meaningful discussions. We proudly hosted 20 of our members among the 250 innovative reuse and refill solutions. The fair was more than just an exhibition; it was a fertile ground for networking, knowledge sharing, and forging partnerships that will drive the industry forward.

Challenges in the Reuse Landscape: Insights and Learnings

One of the highlights of the event was the Learning Expedition organized by New ERA and RVR. This half-day journey through Paris provided participants with a firsthand look at some of the most innovative refill and reuse practices in action. We kicked off the day with a sustainable sip at Starbucks from reusable mugs, followed by a visit to the cutting-edge Acquarys washing center and a bustling Loop corner at one of the 150 Carrefour stores in France. We then marveled at the innovative technology behind an intelligent reusable container collector in an office setting and observed a refill station in action at a local pharmacy. Our journey concluded with a zero-waste lunch at the inspiring La Maison du Zéro Déchet (Zero Waste House), offering a perfect opportunity to network with fellow reuse and refill advocates.

Challenges in the Reuse Landscape: Insights and Learnings

While the event was a success, it highlighted significant challenges in scaling reuse systems. Key hurdles include logistical issues like efficient collection and cleaning, standardizing reusable containers, and balancing consumer convenience with sustainability. High upfront costs deter smaller businesses, and larger corporations often resist change to protect profits, slowing progress toward true sustainability. Regulatory and regional differences also impede adoption, underscoring the need for harmonized European regulations. Additionally, there’s a crucial need for economic viability studies to make a strong business case for reuse systems. Investment in infrastructure for collection and cleaning, alongside public-private collaboration, is essential. Consumer behavior research can guide effective communication and incentives, while technological innovation can improve system efficiency. Supporting regional reuse associations will strengthen local efforts, and engaging major industry players is vital for broader adoption. Addressing these challenges through focused investment, regulation, and collaboration will create a strong foundation for scaling reusable packaging systems and driving the industry toward a sustainable, circular economy.

Looking Ahead: The Future of Refill and Reuse

The success of this year’s International Refill & Reuse Trade Fair underscores the growing momentum of the reuse revolution. Legislative frameworks in France, like the AGEC Law and the 3R Implementing Decree, along with the EU’s Packaging and Packaging Waste Regulation (PPWR), are paving the way for continued industry advancements. However, as we look to the future, it’s clear that overcoming the challenges of scaling up reuse systems will require continued innovation, collaboration, and policy support.
We are already gearing up for the next edition of the trade fair in May 2025, where we anticipate an even larger gathering of global leaders in the refill and reuse sectors. Until then, we remain committed to supporting our members and partners in their efforts to innovate and expand the impact of reuse systems worldwide.
Thank you to everyone who participated in the event, especially our collaborators and the dedicated teams who made this edition a resounding success. We look forward to continuing this journey with you and to seeing the incredible progress we can achieve together.
Stay tuned for more updates as we prepare for another groundbreaking year. See you in Paris in 2025!

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